Resume

Experience

Chron

Managing Editor | Houston, TX | Aug. 2020 - Dec. 2021

• Spearheaded a comprehensive website redesign and content overhaul

• Managed a team of 12 editors, writers, and producers, in addition to freelance writers

• Planned weekly editorial content and managed content calendars

• Implemented big-picture content strategies and processes with Hearst executive leadership and the Editorial Director

• Launched Chron’s Twitter and social media strategy

• Hired writers, editors, and freelancers

• Edited stories and newsletters; wrote headlines and deks

• Analyzed traffic data to inform editorial strategy

• Managed freelance and expense budgets; processed invoices for freelance contributors

Hello Alice

Engagement Editor | Houston, TX | Nov. 2019 - April 2020

• Conceptualized and executed digital strategies and processes for the evolving editorial and marketing brand for Hello Alice, a startup that helps women and minority entrepreneurs start and grow their businesses

• Managed Hello Alice’s social media platforms, including Facebook, Twitter, Instagram and LinkedIn

• Wrote and curated Hello Alice’s weekly newsletter

• Contributed to Hello Alice’s blog and wrote instructional guides for entrepreneurs

Houstonia Magazine

Digital Editor | Houston, TX | Nov. 2016 - Oct. 2019

• Managed and updated Houstonia’s website and grew website traffic 20 percent every year

• Launched and curated Houstonia’s daily newsletter, Houstonia Headlines

• Managed the digital budget and processed invoices for freelance contributors

• Collaborated with the VP of Digital Operations to implement big-picture, company-wide digital strategies and processes

• Managed Houstonia’s social media platforms, including Facebook, Twitter and Instagram, and doubled Houstonia’s follower count

• Edited and scheduled 20 to 30 web-only articles weekly

• Uploaded the monthly print magazine, dividing the issue into online articles with unique, SEO-friendly headlines and deks

• Contributed to the print magazine and website

• Copy edited the print magazine monthly

• Compiled a weekly web report with the latest digital metrics for the Houstonia staff and lead a weekly digital meeting with the editorial staff

22nd Century Media

Editor, The Lake Forest Leader | Lake Forest, IL |  Jan. 2015 - June 2016

• Launched The Lake Forest Leader, a weekly newspaper delivered to every home and business in Lake Forest and Lake Bluff, Illinois, in February 2015

• Managed an assistant editor and a team of freelance writers and photographers

• Planned weekly content for The Leader’s news, arts and sports sections

• Wrote and took photos for news and feature stories in The Leader, in addition to web-first breaking news coverage

• Edited stories from freelancers and contributing editors

• Wrote headlines, deks and cutlines for all articles and photos

• Managed The Leader’s social media platforms, including Facebook and Twitter

• Managed and updated The Leader’s website

Assistant Editor, The Highland Park Landmark | Highland Park, IL | Jan. 2014 - Dec. 2014

• Wrote and took photos for four to six news and feature stories weekly

• Covered weekly Highland Park City Council, Highland Park Plan Commission, North Shore School District 112 and Township High School District 113 meetings

• Compiled weekly community and faith community calendars, obituaries and police reports

RFL Communications

Associate Editor | Skokie, IL | June 2013 - Dec. 2013

• Wrote news and feature stories for RFL’s four publications covering the market research industry

• Redesigned all four publications and laid out each issue

• Redesigned the RFL Communications website using WordPress

Education

B.S. Journalism
Northwestern University
Minor in Religious Studies

Skills

Awards and Recognition